Accor signs 14 hotels across Northern Europe in first half of 2020 – Business Traveller


18 Aug 2020 by Mark Caswell

Accor signed a total of 14 properties across Northern Europe in the first half of this year, including four hotels in the UK and Ireland.

A new Ibis Budget hotel is set to open in Glasgow in 2022, next to the group’s forthcoming Tribe property, and Business Traveller has previously reported on the following UK and Ireland signings this year:

In mainland Europe a total of ten properties were signed in Benelux – six in Belgium and four in the Netherlands.

A new Novotel Living property is set to open at Brussels airport, alongside an Ibis Styles hotel, and other signing in Belgium include a Mercure property in Hans-Sur-Lesse, an Ibis Styles hotel in Bredene, an Ibis in Geel, and an Adagio Access in Brussels.

Meanwhile in the Netherlands, there were signings for Accor’s Tribe and Mercure brands in Amsterdam North, as well as forthcoming Ibis Styles and Mercure properties at Rotterdam airport.

Commenting on the news Phillip Lassman, vice president of development, Accor Northern Europe said:

“The first half of the year has posed a unique set of challenges for Accor and the hospitality industry as a whole. However, the strength of our proposition remains and through the dedication of the Accor team and hard work of our partners we have delivered an outstanding set of development results, with 14 new signings collectively adding over 2,000 rooms to our network in the past six months.

“In the UKI we were happy to add additional Tribe, ibis Budget, Mercure and Fairmont properties to our portfolio. We are particularly excited about Tribe Manchester Airport, as it confirms the continued rise in popularity of midscale lifestyle brands.  As we enter the second half of the year with Covid-19 related restrictions being eased, we are already seeing new openings and a strong pipeline.”